Social media is messed up!
why are we trying so hard To sell?
Generation giving us the power, to adapt change. Learn new things, rely on AI credibility and technicality over manual power. But in this process Why are we loosing the organic grounds of ourselves. Push and pull selling is just another model of marketing these days, either you are interested or either you are targeted. But what if None of them is the scenerio. Social media is just so Curled up, whether its LinkedIn, Instagram or Facebook. Selling a consumable and interesting content personally makes my Scrolling experience gratifying, but what about those social media Posts Which have been displayed on feed as self promotional post. Or just those same old bogas hashtags, which are not even relevant. Like no,Nothing is wrong in Promoting our brand our services but, think about it. Is that content even engaging or relatable to audience? it can be a good self-selling Social media material. But organically the engagement rate will going to be low. Social media is much more then Scrolling your Feed, if we are good observant Socially or psychologically, we will pick it that we only engage with things that sparks a conversation. Speak as an ice-breaker rather then just selling. Selling is an Art, which requires Curation creativity and not Hard force Marketing. Organic Reach demands Humanizing, and Authentic volume.
I’m personally a meme, Trivia and Poll person. This helps me understand my audience end to end behavior. And helps me to improvise it efficiently. In this process I consider myself a learner and I think you can never master social media but trying to place more of generic content Can help us get organic Reach.
I don’t post on medium often as so much. But I like to write my mind. And That’s the only reason I use this platform.
Hope it was helpful! Do Share your views with me, it helps me to be better.